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5 Short-Form Video Hooks That Stop the Scroll

You’ve only got three seconds to grab someone’s attention online. If your first line doesn’t stop the scroll, the rest of your content doesn’t matter. Here are 5 hooks that work every time.1) “Here’s why your [thing] isn’t working…” → sparks curiosity by highlighting a problem.
2) “I bet you didn’t know this…” → creates an insider feeling.
3) “If you’re [target audience], watch this…” → makes it personal and relevant.
4) “I tried [popular tactic] so you don’t have to…” → storytelling and authority in one.
5) “Here’s how I [achieved result] in [timeframe]…” → promises specific value.
Hooks aren’t about tricking people — they’re about promising value right away. Pair a great hook with strong delivery, and your videos will outperform 90% of what’s out there.Need ideas for posts that grab attention and convert? Get our free 7 Social Media Posts That Convert Sales guide.


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